{"id":1249,"date":"2025-02-21T09:04:05","date_gmt":"2023-06-12T11:52:55","guid":{"rendered":"https:\/\/ustacevap.com.tr\/?p=1249"},"modified":"2025-02-21T09:04:05","modified_gmt":"2023-06-12T11:52:55","slug":"pepsi-15-yil-sonra-logosunu-yeniledi-iste-markanin-yeni-yuzu","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=1249","title":{"rendered":"Pepsi 15 y\u0131l sonra logosunu yeniledi: \u0130\u015fte Markan\u0131n Yeni Y\u00fcz\u00fc"},"content":{"rendered":"<p>Pepsi 15 y\u0131l sonra logosunda b\u00fcy\u00fck bir de\u011fi\u015fikli\u011fe giderek, markan\u0131n enerjisi, cesareti ve pop\u00fcler k\u00fclt\u00fcrle ba\u011flant\u0131s\u0131n\u0131 yans\u0131tan yeni bir g\u00f6r\u00fcn\u00fcm sunuyor. Gazl\u0131 i\u00e7ecek devi Pepsi, 125. y\u0131l d\u00f6n\u00fcm\u00fcne \u00f6zel olarak logosunu yeniledi. \u015eirket, 15 y\u0131l\u0131n ard\u0131ndan amiral gemisi \u00fcr\u00fcn\u00fc i\u00e7in yeni bir logo ve g\u00f6rsel kimlik sistemi tan\u0131tt\u0131. Bu yeni de\u011fi\u015fiklik, 2024 y\u0131l\u0131ndan itibaren raflarda g\u00f6r\u00fclecek.<\/p>\n<p>Yeni logo tasarlan\u0131rken, Pepsi&#8217;nin teneke kutu ve \u015fi\u015felerinde bulunan klasik k\u0131rm\u0131z\u0131, beyaz ve mavi k\u00fcre korundu. Yaln\u0131zca i\u00e7indeki \u015feritlerin konumunu yeniledi ve Pepsi yaz\u0131s\u0131n\u0131 k\u00fcrenin i\u00e7ine yerle\u015ftirdi. Uzun y\u0131llar boyunca Pepsi yaz\u0131s\u0131, k\u00fcrenin alt\u0131nda ya da yan\u0131nda bulunuyordu.<\/p>\n<p>Yeni logo ile birlikte renk paleti ve tipografi de de\u011fi\u015fti. Yumu\u015fak ve yuvarlak k\u00fc\u00e7\u00fck harfli &#8220;pepsi&#8221; yaz\u0131s\u0131 kullan\u0131mdan kald\u0131r\u0131ld\u0131. Yeni tasar\u0131mda i\u00e7ece\u011fin ad\u0131n\u0131n harfleri b\u00fcy\u00fct\u00fcld\u00fc ve daha \u00e7arp\u0131c\u0131 bir yaz\u0131 tipi kullan\u0131ld\u0131. Ayn\u0131 zamanda renkler, enerjik bir parlakl\u0131k kazand\u0131.<\/p>\n<p>\u015eirketin a\u00e7\u0131klamas\u0131na g\u00f6re, yeni logo markan\u0131n cesaretini, enerjisini ve pop\u00fcler k\u00fclt\u00fcrle olan ba\u011flant\u0131s\u0131n\u0131 yans\u0131t\u0131yor. Genel olarak 1990&#8217;larda kullan\u0131lan logo ile benzerlikler ta\u015f\u0131yor.<\/p>\n<p>Yeni logolu Pepsi \u00fcr\u00fcnleri, bu sonbaharda ABD&#8217;de sat\u0131\u015fa sunulacak. D\u00fcnya genelinde ise yeni logo ve g\u00f6rsel kimlikli Pepsi, 2024 y\u0131l\u0131nda t\u00fcketicilerle bulu\u015facak.<\/p>\n<p>Pepsi&#8217;nin bu cesur ad\u0131m\u0131, markan\u0131n s\u00fcrekli geli\u015fen ve yenilik\u00e7i kimli\u011fini g\u00f6zler \u00f6n\u00fcne sererken, ayn\u0131 zamanda t\u00fcketicilerin be\u011fenisini ve ilgisini de kazanmay\u0131 hedefliyor. Yenilenen logo ve g\u00f6rsel kimlikle Pepsi, enerjisi ve dinamizmiyle t\u00fcketicilere yeni bir deneyim sunuyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pepsi 15 y\u0131l sonra logosunda b\u00fcy\u00fck bir de\u011fi\u015fikli\u011fe giderek, markan\u0131n enerjisi, cesareti ve pop\u00fcler k\u00fclt\u00fcrle ba\u011flant\u0131s\u0131n\u0131 yans\u0131tan yeni bir g\u00f6r\u00fcn\u00fcm sunuyor. Gazl\u0131 i\u00e7ecek devi Pepsi, 125. y\u0131l d\u00f6n\u00fcm\u00fcne \u00f6zel olarak logosunu yeniledi. \u015eirket, 15 y\u0131l\u0131n ard\u0131ndan amiral gemisi \u00fcr\u00fcn\u00fc i\u00e7in yeni bir logo ve g\u00f6rsel kimlik sistemi tan\u0131tt\u0131. Bu yeni de\u011fi\u015fiklik, 2024 y\u0131l\u0131ndan itibaren raflarda [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-1249","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/1249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1249"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/1249\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}