{"id":2357,"date":"2025-02-21T03:13:29","date_gmt":"2024-02-06T09:30:02","guid":{"rendered":"https:\/\/reelsindir.net\/?p=2357"},"modified":"2025-02-21T03:13:29","modified_gmt":"2024-02-06T09:30:02","slug":"facebookun-yeni-calisanlarina-verdigi-kucuk-kirmizi-kitap","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=2357","title":{"rendered":"Facebook’un Yeni \u00c7al\u0131\u015fanlar\u0131na Verdi\u011fi K\u00fc\u00e7\u00fck K\u0131rm\u0131z\u0131 Kitap"},"content":{"rendered":"

Facebook<\/strong>\u2018un yeni i\u015fe ba\u015flayan \u00e7al\u0131\u015fanlar\u0131na verdi\u011fi\u00a0\u201ck\u00fc\u00e7\u00fck k\u0131rm\u0131z\u0131 kitap\u201d<\/strong>\u00a0uzun zamand\u0131r internet d\u00fcnyas\u0131n\u0131 merakland\u0131r\u0131yordu. Bir \u015fekilde bu kitap \u00e7ok da fazla internete s\u0131zmam\u0131\u015ft\u0131.\u00a0<\/span>
\nFacebook\u2019da 2008-2014 y\u0131llar\u0131 aras\u0131nda tasar\u0131mc\u0131 olarak \u00e7al\u0131\u015fm\u0131\u015f olan ve bu k\u00fc\u00e7\u00fck k\u0131rm\u0131z\u0131 kitab\u0131n da tasar\u0131mc\u0131s\u0131 olan\u00a0Ben Barry payla\u015f\u0131nca\u00a0bu merak\u0131m\u0131z ortadan kalkm\u0131\u015f oldu.<\/p>\n

Bu kitap 2012 y\u0131l\u0131nda Facebook\u2019un 1 milyar kullan\u0131c\u0131ya ula\u015fmas\u0131ndan sonra da\u011f\u0131t\u0131lmaya ba\u015fland\u0131\u011f\u0131n\u0131 s\u00f6yl\u00fcyor Ben Barry ama as\u0131l g\u00fczel olan ise neden da\u011f\u0131lt\u0131lmaya ba\u015fland\u0131\u011f\u0131. Barry, Facebook b\u00fcy\u00fcd\u00fck\u00e7e, \u00e7al\u0131\u015fanlar artt\u0131k\u00e7a art\u0131k yeni \u00e7al\u0131\u015fanlara \u015firket k\u00fclt\u00fcr\u00fcn\u00fcn, ge\u00e7mi\u015finin yani do\u011fal olarak vizyonunun ve misyonunun iyi bir \u015fekilde aktar\u0131lamamaya ba\u015flad\u0131\u011f\u0131n\u0131 bu nedenle bu kitab\u0131 haz\u0131rlad\u0131klar\u0131n\u0131 belirtiyor. Kitab\u0131n i\u00e7erisinde neler oldu\u011funu tamamen \u00f6\u011frenebilmemiz i\u00e7in Facebook\u2019da i\u015fe ba\u015flamam\u0131z gerekiyor ama ben g\u00f6rd\u00fc\u011f\u00fcm kadar\u0131n\u0131 sizlerle payla\u015faca\u011f\u0131m.<\/p>\n

Kapak ve giri\u015f sayfas\u0131 okuyan\u0131 kendine ba\u011flamay\u0131 ba\u015far\u0131yor:<\/strong><\/p>\n

Facebook\u2019un asl\u0131nda bir \u015firket olmak i\u00e7in kurulmad\u0131\u011f\u0131n\u0131, d\u00fcnyay\u0131 daha a\u00e7\u0131k ve birbiriyle ba\u011flant\u0131l\u0131 hale getirmek i\u00e7in kuruldu\u011funu s\u00f6yl\u00fcyor.<\/strong><\/p>\n

D\u00fcnyay\u0131 de\u011fi\u015ftirmek, ileti\u015fimi de\u011fi\u015ftirmek! B\u00f6yle bir ama\u00e7 i\u00e7in kim daha fazla \u00e7al\u0131\u015fmak istemez ki?<\/strong><\/p>\n

\u201cK\u00fc\u00e7\u00fck k\u0131rm\u0131z\u0131 kitap ilk olarak \u00c7in Kom\u00fcnist Partisi kurucusu\u00a0Mao Zedong taraf\u0131ndan bast\u0131r\u0131lm\u0131\u015f ve bu halinde de ondan esinlenmeler g\u00f6r\u00fcl\u00fcyor. Baz\u0131 al\u0131nt\u0131lar\u0131n Mao\u2019nun s\u00f6zleri oldu\u011fu belirtiliyor.<\/p>\n

\u201cHepinizin de bildi\u011fi gibi medyay\u0131 kontrol eden halk\u0131 kontrol eder. Bu anlay\u0131\u015f Facebook\u2019un da temellerinde yer al\u0131yor. Bas\u0131l\u0131\u00a0tek sayfaya h\u00fckmederseniz sadece onu okuyanlara hakim olursunuz, radyo ve di\u011fer ileti\u015fim kanallar\u0131 i\u00e7in de bu b\u00f6yledir.\u201d\u00a0<\/strong>Facebook\u2019un bize neden hem yaz\u0131l\u0131 hem g\u00f6rsel hem de video materyali sundu\u011funu daha iyi anl\u0131yorsunuz san\u0131r\u0131m.<\/p>\n

\u201cYakla\u015f\u0131k olarak her 1 Facebook m\u00fchendisi 1 milyon Facebook kullan\u0131c\u0131s\u0131ndan sorumludur.\u201d<\/strong>\u00a0Her bir \u00e7al\u0131\u015fan\u0131n\u0131z\u0131n kendinin ne kadar \u00f6nemli oldu\u011funu hissetmesi ne kadar g\u00fczel de\u011fil mi?<\/p>\n

\u0130nternet d\u00fcnyas\u0131nda 5 y\u0131l, 10 y\u0131l gibi planlar yapman\u0131z pek m\u00fcmk\u00fcn de\u011fil, bunu hepimiz anlam\u0131\u015f\u0131n\u0131zd\u0131r san\u0131yorum. (Konu\u015ftu\u011fumuz \u015firketlerin ka\u00e7ar y\u0131ll\u0131k olduklar\u0131na bak\u0131n, gelecekte kimleri konu\u015faca\u011f\u0131z?) Facebook da bu d\u00fc\u015f\u00fcnceyle\u00a030 y\u0131l sonra olmak istedikleri yere odaklanarak 6 ayl\u0131k programlar dahilinde ilerliyor.<\/p>\n

\u201cD\u00fczg\u00fcn \u00e7al\u0131\u015ft\u0131\u011f\u0131 s\u00fcrece i\u015fin en kolay yolunu bulmak (hacking) e\u011flencelidir\u201d<\/strong>\u00a0(\u00d6nceki \u00e7eviri hatal\u0131yd\u0131, bdaylak kullan\u0131c\u0131s\u0131n\u0131n yorumuyla d\u00fczeltildi.)<\/p>\n

\u201cHem \u00e7ok b\u00fcy\u00fck olup hem de \u00e7ok rahat olmak bir arada olan \u015feyler de\u011fildir.\u201d<\/strong><\/p>\n

\u201cH\u0131zl\u0131 olan d\u00fcnyan\u0131n yeni varisi olacakt\u0131r. \u00c7ok farkl\u0131 bir bak\u0131\u015f a\u00e7\u0131s\u0131yla h\u0131zl\u0131 olan\u0131n sadece kazanmaya daha yak\u0131n oldu\u011fu de\u011fil yeni ba\u015flang\u0131\u00e7lara da daha yak\u0131n oldu\u011fu payla\u015f\u0131l\u0131yor. Yava\u015f ilerleyip teorilerde tak\u0131lmaktansa h\u0131zl\u0131 hareket edip, yanl\u0131\u015f\u0131 g\u00f6r\u00fcn, yeniden ba\u015flay\u0131n.\u201d<\/strong><\/p>\n

G\u00f6rd\u00fc\u011f\u00fcm kadar\u0131yla kitab\u0131n en g\u00fczel sayfas\u0131 bu. \u201cE\u011fer ger\u00e7ekten iyi bir \u015feyler yapaca\u011f\u0131n\u0131za inanm\u0131yorsan\u0131z siz de a\u015fa\u011f\u0131daki foto\u011frafa bak\u0131n ve tekrar d\u00fc\u015f\u00fcn\u00fcn!\u201d<\/strong><\/p>\n

\u201cFacebook kullan\u0131c\u0131lar\u0131 bizi (\u00e7al\u0131\u015fanlar\u0131) sevdi\u011fi i\u00e7in kullanm\u0131yor, bizi kullan\u0131yorlar \u00e7\u00fcnk\u00fc arkada\u015flar\u0131n\u0131 seviyorlar.\u201d\u00a0<\/strong>Baz\u0131 ger\u00e7eklerin\u00a0fark\u0131nda olmak \u00e7ok \u00f6nemli. Bir\u00e7ok giri\u015fimci \u00fcr\u00fcn\u00fcne a\u015f\u0131k olup bat\u0131r\u0131yor, bu s\u00f6z\u00fc onlara da hat\u0131rlatmak laz\u0131m.<\/p>\n

Neyi, ne i\u00e7in yapt\u0131\u011f\u0131n\u0131z\u0131 unutmay\u0131n.\u00a0\u201cPara kazanmak i\u00e7in bir servis geli\u015ftirmiyoruz! Daha iyi bir servis geli\u015ftirmek i\u00e7in para kazan\u0131yoruz!\u201d<\/strong><\/p>\n

En g\u00fczeli her zaman en sona b\u0131rak\u0131l\u0131r. \u201cFacebook\u2019u \u00f6ld\u00fcrecek \u201c\u015fey\u201di biz yapmazsak bir ba\u015fkas\u0131 yapacakt\u0131r.\u201d\u00a0<\/strong>Ka\u00e7 \u015firketimiz bu motto ile kendini geli\u015ftiriyor?<\/p>\n

Sizi bilmem ama Facebook\u2019un b\u00f6yle bir \u015fey yapm\u0131\u015f olmas\u0131 ger\u00e7ekten \u00e7ok de\u011ferli. T\u00fcrkiye\u2019de \u201c\u015firket k\u00fclt\u00fcr\u00fc\u201d ad\u0131na g\u00f6rd\u00fcklerimiz s\u0131n\u0131rl\u0131 ama en az\u0131ndan bunu kopyalay\u0131p, kendilerine uyarlay\u0131p \u015firketler kendi \u00e7al\u0131\u015fanlar\u0131na verebilirler. B\u00f6ylece bir k\u00fclt\u00fcr geli\u015ftirmenin ilk ad\u0131mlar\u0131n\u0131 atm\u0131\u015f olurlar.<\/p>\n","protected":false},"excerpt":{"rendered":"

Facebook\u2018un yeni i\u015fe ba\u015flayan \u00e7al\u0131\u015fanlar\u0131na verdi\u011fi\u00a0\u201ck\u00fc\u00e7\u00fck k\u0131rm\u0131z\u0131 kitap\u201d\u00a0uzun zamand\u0131r internet d\u00fcnyas\u0131n\u0131 merakland\u0131r\u0131yordu. Bir \u015fekilde bu kitap \u00e7ok da fazla internete s\u0131zmam\u0131\u015ft\u0131.\u00a0 Facebook\u2019da 2008-2014 y\u0131llar\u0131 aras\u0131nda tasar\u0131mc\u0131 olarak \u00e7al\u0131\u015fm\u0131\u015f olan ve bu k\u00fc\u00e7\u00fck k\u0131rm\u0131z\u0131 kitab\u0131n da tasar\u0131mc\u0131s\u0131 olan\u00a0Ben Barry payla\u015f\u0131nca\u00a0bu merak\u0131m\u0131z ortadan kalkm\u0131\u015f oldu. Bu kitap 2012 y\u0131l\u0131nda Facebook\u2019un 1 milyar kullan\u0131c\u0131ya ula\u015fmas\u0131ndan sonra da\u011f\u0131t\u0131lmaya ba\u015fland\u0131\u011f\u0131n\u0131 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-2357","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/2357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2357"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/2357\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2357"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2357"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}