{"id":3179,"date":"2024-10-21T21:17:36","date_gmt":"2024-02-12T14:11:26","guid":{"rendered":"https:\/\/reelsindir.net\/?p=76"},"modified":"2024-10-21T21:17:36","modified_gmt":"2024-02-12T14:11:26","slug":"turkiyeden-ve-dunyadan-basarili-girisimcilik-ornekleri","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=3179","title":{"rendered":"T\u00fcrkiye\u2019den ve D\u00fcnyadan Ba\u015far\u0131l\u0131 Giri\u015fimcilik \u00d6rnekleri"},"content":{"rendered":"<p><strong>Geli\u015fen imkanlar ile giderek daha \u00e7ok \u00e7e\u015fitlilik kazanan <em>giri\u015fimcilik \u00f6rnekleri<\/em>, i\u015f fikrini hayata ge\u00e7irmek isteyenlere ilham oluyor. Bu yaz\u0131da da hem T\u00fcrkiye hem de d\u00fcnyadan \u00f6rnekler bulunuyor;<\/strong><\/p>\n<p>Risk almay\u0131 bilen ve akl\u0131na koydu\u011fu i\u015fi yapmaya giri\u015fenler i\u00e7in \u00f6rnekler, hi\u00e7 \u015f\u00fcphesiz b\u00fcy\u00fck \u00f6nem ta\u015f\u0131maktad\u0131r. Bunlar, giri\u015fimcilik yoluna \u00e7\u0131km\u0131\u015f ki\u015filer i\u00e7in ilham kayna\u011f\u0131 olmakta ve onlara olabilecekler hakk\u0131nda fikir vermektedir.<\/p>\n<p>Sonu\u00e7ta ge\u00e7ilecek bir yoldan daha \u00f6nce ge\u00e7mi\u015f olanlar\u0131n tecr\u00fcbesinden faydalanmak gayet mant\u0131kl\u0131d\u0131r. B\u00f6ylelikle onun kar\u015f\u0131la\u015ft\u0131\u011f\u0131 zorluklar g\u00f6z \u00f6n\u00fcne al\u0131narak ad\u0131m at\u0131labilir ve riskler daha iyi hesaplanabilir. A\u015fa\u011f\u0131daki hikayeler de bu ba\u011flamda yard\u0131m edecek niteliktedir.<\/p>\n<p>\u0130\u015fte hem T\u00fcrkiye hem de d\u00fcnyada hedefe ula\u015fm\u0131\u015f <strong>giri\u015fimcilik \u00f6rnekleri<\/strong>;<\/p>\n<h2 id=\"dnyadaki-baarl-giriimcilik-rnekleri\">D\u00fcnyadaki Ba\u015far\u0131l\u0131 Giri\u015fimcilik \u00d6rnekleri<\/h2>\n<p>D\u00fcnya \u00e7ap\u0131nda say\u0131s\u0131z giri\u015fimcilik \u00f6rne\u011fi bulunmaktad\u0131r. Faaliyet alanlar\u0131 farkl\u0131 olsa bile ge\u00e7tikleri yollar birbirine benzemekte, bir\u00e7o\u011fu ders al\u0131nacak nitelik ta\u015f\u0131maktad\u0131r. A\u015fa\u011f\u0131da yol g\u00f6sterici \u00f6zelli\u011fe sahip 10 \u00f6rnek bulunmaktad\u0131r.<\/p>\n<ul>\n<li id=\"2-pierre-omidyar-8211-ebay\">\n<h3>Pierre Omidyar \u2013 eBay<\/h3>\n<\/li>\n<\/ul>\n<p>eBay\u2019\u0131n 1998\u2019deki halka arz\u0131yla 31 ya\u015f\u0131nda milyarder olan Pierre Omidyar, i\u015fe kendi sitesinde \u00fcr\u00fcn satarak ba\u015flad\u0131. AuctionWeb olarak bilinen projesi k\u0131sa s\u00fcre i\u00e7inde y\u00fcksek trafik almaya ba\u015flad\u0131.<\/p>\n<p>Y\u00fckseli\u015fin ard\u0131ndan kullan\u0131c\u0131lardan k\u00fc\u00e7\u00fck \u00fccretler almaya ba\u015flayan\u00a0<strong>Omidyar<\/strong>, sonras\u0131nda b\u00fcnyesine katt\u0131\u011f\u0131 personellerle giri\u015fimini daha da geni\u015fletti. eBay \u015fu anda internet \u00fczerindeki en b\u00fcy\u00fck a\u00e7\u0131k art\u0131rma usul\u00fc al\u0131\u015fveri\u015f sitesi konumunda.<\/p>\n<ul>\n<li>\n<h3>Jan Koum \u2013 WhatsApp<\/h3>\n<\/li>\n<\/ul>\n<p>Jan Koum, d\u00fcnya \u00e7ap\u0131nda milyonlarca kullan\u0131c\u0131s\u0131 olan devasa mesajla\u015fma platformu WhatsApp\u2019\u0131n kurucusu. Fakat \u015fu anda milyar dolarl\u0131k serveti olan Jan Koum i\u00e7in hayat hep b\u00f6yle bonk\u00f6r de\u011fildi.<\/p>\n<p>Sovyetler Birli\u011fi d\u00f6nemi Ukrayna\u2019s\u0131nda su akmayan bir evde b\u00fcy\u00fcyen Koum, 16 ya\u015f\u0131nda ailesiyle ABD\u2019ye g\u00f6\u00e7 etti. 2009 y\u0131l\u0131nda\u00a0<strong>WhatsApp\u2019\u0131 kuran Koum<\/strong>\u00a0i\u00e7in giri\u015fimi d\u00f6n\u00fcm noktas\u0131 oldu.<\/p>\n<ul>\n<li id=\"7-hamdi-ulukaya-8211-chobani\">\n<h3>Hamdi Ulukaya \u2013 Chobani<\/h3>\n<\/li>\n<\/ul>\n<p>Chobani, 2005\u2019te Hamdi Ulukaya\u2019n\u0131n New Berlin, New York\u2019ta Kraft Foods taraf\u0131ndan kapat\u0131lan bir tesisi sat\u0131n almas\u0131yla kuruldu. Ancak ba\u015far\u0131 hikayesi, kurulu\u015fun \u00f6ncesinde sakl\u0131. 1972 y\u0131l\u0131nda Erzincan\u2019da do\u011fan\u00a0<strong>Ulukaya<\/strong>, yo\u011furt ve peynir \u00fcreten m\u00fctevaz\u0131 bir aileye sahipti. Ankara\u2019da \u00fcniversite e\u011fitimi al\u0131rken dil \u00f6\u011frenmek i\u00e7in ABD\u2019ye gitti ve burada giri\u015fiminin temellerini att\u0131.<\/p>\n<p>\u00c7\u00fcnk\u00fc Amerika\u2019daki yo\u011furtlar\u0131n berbat oldu\u011funu g\u00f6rd\u00fc ve bu durumu f\u0131rsata \u00e7evirebilece\u011fini fark etti. Ard\u0131ndan Kraft Foods\u2019a ait bir tesisi sat\u0131n almak i\u00e7in aylarca u\u011fra\u015ft\u0131 ve sonunda istedi\u011fini ald\u0131. Sadece 6 \u00e7al\u0131\u015fanla ba\u015flad\u0131\u011f\u0131 i\u015fini zamanca y\u00fczlerce \u00e7al\u0131\u015fan\u0131 olan ba\u015far\u0131l\u0131 bir giri\u015fime d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>\n<ul>\n<li id=\"3-andrew-carnegie-8211-u-s-steel\">\n<h3>Andrew Carnegie \u2013 U.S. Steel<\/h3>\n<\/li>\n<\/ul>\n<p>19. y\u00fczy\u0131l ABD\u2019sinde \u00e7elik end\u00fcstrisinin geli\u015fiminde \u00f6nemli rol oynayan\u00a0<strong>Andrew Carnegie<\/strong>, giri\u015fimcili\u011fin harika \u00f6rnekleri aras\u0131nda. Sert bir hayat\u0131 olan Andrew\u2019in \u00e7ocuklu\u011fu, fabrikalarda \u00e7al\u0131\u015farak ge\u00e7ti ve \u00e7al\u0131\u015fmas\u0131na ra\u011fmen geceleri yata\u011fa genellikle a\u00e7 bir \u015fekilde gitti.<\/p>\n<p>Kendi i\u015flerini kurmadan \u00f6nce Pennsylvania Demiryollar\u0131 \u015eirketi\u2019nin amiri olmay\u0131 ba\u015fard\u0131. T\u00fcm zamanlar\u0131n en zengin Amerikal\u0131lar\u0131ndan olmas\u0131na ra\u011fmen ayn\u0131 zamanda c\u00f6mertli\u011fin simgesi haline geldi. \u00d6yle ki servetinin yakla\u015f\u0131k y\u00fczde 90\u2019\u0131n\u0131 \u00e7e\u015fitli yard\u0131m kurulu\u015flar\u0131na ve vak\u0131flara ba\u011f\u0131\u015flad\u0131.<\/p>\n<ul>\n<li id=\"1-jack-ma-8211-alibaba\">\n<h3>Jack Ma \u2013 Alibaba<\/h3>\n<\/li>\n<\/ul>\n<p>Alibaba\u2019y\u0131 kuran ve giri\u015fimini bir d\u00fcnya devi haline getiren<strong>\u00a0Jack Ma<\/strong>, d\u00fcnyadaki en ba\u015far\u0131l\u0131 giri\u015fimciler aras\u0131nda. S\u0131f\u0131rdan ba\u015flay\u0131p b\u00fcy\u00fck bir servete ula\u015fan Jack Ma, internetin y\u00fckseli\u015fini f\u0131rsat bilip Alibaba\u2019y\u0131 kurdu.<\/p>\n<p>Sonras\u0131nda da \u00e7a\u011f\u0131n ihtiya\u00e7lar\u0131n\u0131 takip ederek \u015firketi devasa bir platforma d\u00f6n\u00fc\u015ft\u00fcrd\u00fc. Yenilikleri takip etmesi ve kar\u015f\u0131s\u0131na \u00e7\u0131kan zorluklarda y\u0131lmamas\u0131 sayesinde Alibaba\u2019y\u0131 devler ligine sokmay\u0131 ba\u015fard\u0131.<\/p>\n<ul>\n<li id=\"5-jeff-bezos-8211-amazon\">\n<h3>Jeff Bezos \u2013 Amazon<\/h3>\n<\/li>\n<\/ul>\n<p>E-ticaret devi Amazon ve kurucusu\u00a0Jeff Bezos\u00a0da d\u00fcnyan\u0131n en ba\u015far\u0131l\u0131 \u00f6rneklerinden. \u00c7ocukluk d\u00f6neminde elektronik cihazlara ve bilgisayarlara kar\u015f\u0131 \u00f6zel ilgisi olan Bezos, Amazon\u2019dan \u00f6nce birka\u00e7 ba\u015far\u0131s\u0131z i\u015f giri\u015fiminde bulundu.<\/p>\n<p>1994 y\u0131l\u0131nda\u00a0<strong>internetin y\u00fczde 2300<\/strong>\u00a0b\u00fcy\u00fcd\u00fc\u011f\u00fcn\u00fc g\u00f6rd\u00fc ve ilk etapta online kitap satmak i\u00e7in tasarlad\u0131\u011f\u0131 Amazon.com\u2019u kurdu. D\u00fcnyan\u0131n en zengini unvan\u0131n\u0131 alan Bezos, e-ticaret i\u015fini g\u00fcn\u00fcm\u00fczde pek \u00e7ok farkl\u0131 alana geni\u015fletmi\u015f durumda.<\/p>\n<ul>\n<li id=\"6-konosuke-mathushita-8211-panasonic\">\n<h3>Konosuke Mathushita \u2013 Panasonic<\/h3>\n<\/li>\n<\/ul>\n<p>En b\u00fcy\u00fck Japon t\u00fcketici elektroni\u011fi \u015firketi olan Konosuke Mathushita, k\u00fc\u00e7\u00fck ya\u015flardan itibaren \u00e7\u0131rakl\u0131k dahil pek \u00e7ok farkl\u0131 i\u015fte \u00e7al\u0131\u015ft\u0131. Elektrikli cihazlara ilgisi artan Mathushita, bu nedenle 15 ya\u015f\u0131nda bir ayd\u0131nlatma \u015firketinde teknisyen olarak i\u015fe ba\u015flad\u0131.<\/p>\n<p>\u00c7al\u0131\u015fkanl\u0131\u011f\u0131yla \u00f6ne \u00e7\u0131kt\u0131 ve 22 ya\u015f\u0131na geldi\u011finde m\u00fcfetti\u015fli\u011fe y\u00fckseldi. Ancak o d\u00f6nemde \u00fcr\u00fcn y\u00f6netim taraf\u0131ndan be\u011fenilmedi ve istifa ederek kendi \u015firketini kurdu. Bu \u015firket daha sonra d\u00fcnya devleri aras\u0131na girecek\u00a0<strong>Panasonic\u2019i<\/strong>\u00a0do\u011furdu.<\/p>\n<ul>\n<li id=\"8-eren-zmen-8211-sierra-nevada-corporation\">\n<h3>Eren \u00d6zmen \u2013 Sierra Nevada Corporation<\/h3>\n<\/li>\n<\/ul>\n<p>Sierra Nevada Corporation\u2019\u0131n ba\u015fkan\u0131 olan Eren \u00d6zmen\u2019in \u015firketi de ba\u015far\u0131l\u0131 giri\u015fimcilik \u00f6rneklerinden. 1980\u2019lerde e\u011fitim i\u00e7in Amerika\u2019ya giden \u00d6zmen, Nevada Reno \u00dcniversitesi\u2019nde y\u00fcksek lisans yapt\u0131. 19882de ise birka\u00e7 sene i\u00e7inde sat\u0131n alaca\u011f\u0131 Sierra Nevada Corporation\u2019da \u00e7al\u0131\u015fmaya ba\u015flad\u0131.<\/p>\n<p>1994\u2019de SNC yaln\u0131zca 20 \u00e7al\u0131\u015fana sahipken sat\u0131na alan\u00a0<strong>\u00d6zmen \u00e7ifti<\/strong>, ba\u015far\u0131l\u0131 stratejileri sayesinde y\u00fckseli\u015fe ge\u00e7ti. 2014 y\u0131l\u0131nda, Fast Company dergisinde \u201cD\u00fcnyan\u0131n En Yenilik\u00e7i 10 Uzay \u015eirketi\u201d listesinde yer alan firma, daha pek \u00e7ok farkl\u0131 unvan kazand\u0131.<\/p>\n<ul>\n<li id=\"9-john-paul-dejoria-8211-paul-mitchell-amp-patron-tequila\">\n<h3>John Paul DeJoria \u2013 Paul Mitchell&amp;Patron Tequila<\/h3>\n<\/li>\n<\/ul>\n<p>En iyi\u00a0<strong>Paul Mitchell<\/strong>\u00a0sa\u00e7 \u00fcr\u00fcnleri ve Patron Tequila ile tan\u0131nan John Paul DeJoria, kendi servetini kendi yapan giri\u015fimciler aras\u0131nda. Alman ve \u0130talyan ebeveynleri olan DeJoria, koruyucu bir ailenin yan\u0131nda ya\u015famak i\u00e7in Los Angeles\u2019a g\u00f6nderildi.<\/p>\n<p>Hatta gen\u00e7lik d\u00f6neminde zaman zaman sokak \u00e7eteleri aras\u0131na kat\u0131ld\u0131. John Paul Mitchell Systems\u2019i yaratt\u0131\u011f\u0131nda, arabas\u0131nda ya\u015f\u0131yor ve sa\u00e7 \u00fcr\u00fcnlerini kap\u0131 kap\u0131 dola\u015farak satmaya \u00e7al\u0131\u015f\u0131yordu. \u0130\u015flerin yolunda gitmesiyle iyi paralar kazand\u0131 ve milyon dolarlar kazanan bir \u015firketin kurucusu oldu.<\/p>\n<ul>\n<li>\n<h3>Sarah Breedlove \u2013 Madam C. J. Walker Manufacturing Company<\/h3>\n<\/li>\n<\/ul>\n<p>1867-1919 y\u0131llar\u0131 aras\u0131nda ya\u015fayan Sarah Breedlove (Madam C. J. Walker), inan\u0131lmaz bir giri\u015fimci olarak haf\u0131zalara kaz\u0131nd\u0131. Servetini kendi kazanan ilk siyahi Amerikal\u0131 kad\u0131n milyoner olan Breedlove, k\u00f6lelik yapan bir aileden geliyordu.<\/p>\n<p>Ailesinde do\u011fan ilk \u00f6zg\u00fcr insan olan\u00a0<strong>Sarah<\/strong>, \u00f6zellikle siyahi kad\u0131nlar i\u00e7in tasarlanm\u0131\u015f g\u00fczellik ve sa\u00e7 \u00fcr\u00fcnleri yaratt\u0131. Yeterli arz\u0131n olmad\u0131\u011f\u0131n\u0131 g\u00f6rerek kendi \u00e7\u00f6z\u00fcm\u00fcn\u00fc bulan giri\u015fimci, \u00e7abalar\u0131n\u0131n meyvelerini ald\u0131 ve 1919\u2019da \u00f6l\u00fcm\u00fc s\u0131ras\u0131nda Amerika\u2019n\u0131n en zengin Afrikal\u0131-Amerikal\u0131 i\u015f kad\u0131n\u0131 olarak kay\u0131tlara ge\u00e7ti.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Geli\u015fen imkanlar ile giderek daha \u00e7ok \u00e7e\u015fitlilik kazanan giri\u015fimcilik \u00f6rnekleri, i\u015f fikrini hayata ge\u00e7irmek isteyenlere ilham oluyor. Bu yaz\u0131da da hem T\u00fcrkiye hem de d\u00fcnyadan \u00f6rnekler bulunuyor; Risk almay\u0131 bilen ve akl\u0131na koydu\u011fu i\u015fi yapmaya giri\u015fenler i\u00e7in \u00f6rnekler, hi\u00e7 \u015f\u00fcphesiz b\u00fcy\u00fck \u00f6nem ta\u015f\u0131maktad\u0131r. Bunlar, giri\u015fimcilik yoluna \u00e7\u0131km\u0131\u015f ki\u015filer i\u00e7in ilham kayna\u011f\u0131 olmakta ve onlara olabilecekler [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-3179","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/3179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3179"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/3179\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}