{"id":3180,"date":"2024-10-22T15:59:11","date_gmt":"2024-02-12T16:11:51","guid":{"rendered":"https:\/\/reelsindir.net\/?p=82"},"modified":"2024-10-22T15:59:11","modified_gmt":"2024-02-12T16:11:51","slug":"turkiyedeki-basarili-girisimcilik-ornekleri","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=3180","title":{"rendered":"T\u00fcrkiye\u2019deki Ba\u015far\u0131l\u0131 Giri\u015fimcilik \u00d6rnekleri"},"content":{"rendered":"<p>\u00dclkemizde de \u00e7ok say\u0131da ba\u015far\u0131l\u0131 giri\u015fimcilik \u00f6rne\u011fi bulunmaktad\u0131r. Geli\u015fen teknoloji ve devlet destekli krediler gibi fakt\u00f6rler, kendi i\u015fini kurmak isteyenlere yard\u0131mc\u0131 olmakta, onlar\u0131 te\u015fvik etmektedir.\u00a0 G\u00fcn\u00fcm\u00fczde bir\u00e7ok ki\u015fi giri\u015fimci olmak istiyor ve bir\u00e7ok ba\u015far\u0131l\u0131 giri\u015fimci \u00f6rnekleri de onlara ilham veriyor.<\/p>\n<h2>T\u00fcrkiye&#8217;deki bir\u00e7ok ba\u015far\u0131l\u0131 giri\u015fimcilik \u00f6rne\u011fi bulunmaktad\u0131r. \u0130\u015fte baz\u0131 \u00f6rnekler:<\/h2>\n<ul>\n<li id=\"1-nevzat-aydn-8211-yemek-sepeti\">\n<h4>Nevzat Ayd\u0131n \u2013 Yemek Sepeti<\/h4>\n<\/li>\n<\/ul>\n<p>2015\u2019te \u00fclkemizde internet sekt\u00f6r\u00fcnde faaliyet g\u00f6sterip<strong>\u00a01 milyar TL<\/strong>\u00a0yat\u0131r\u0131m almay\u0131 ba\u015faran ilk firma Yemek Sepeti oldu.<\/p>\n<p>Delivery Hero taraf\u0131ndan sat\u0131n al\u0131nan\u00a0<strong>Yemek Sepeti<\/strong>, faaliyetlerine 2000 y\u0131l\u0131nda 40 metrekarelik bir alanda ba\u015flad\u0131. Ba\u015flang\u0131\u00e7ta yaln\u0131zca birka\u00e7 d\u00fczine civar\u0131nda sipari\u015f alan firma, zaman i\u00e7inde pop\u00fclaritesini art\u0131rd\u0131 ve 2010\u2019da sipari\u015f say\u0131s\u0131 25 bine ula\u015ft\u0131.<\/p>\n<p>Nevzat Ayd\u0131n ise T\u00fcrkiye\u2019nin en b\u00fcy\u00fck online yemek sipari\u015fi platformunun kurucusu niteli\u011fini kazand\u0131. ABD Ba\u015fkan\u0131 Barack Obama taraf\u0131ndan 2010 y\u0131l\u0131nda d\u00fczenlenen Giri\u015fimcilik Zirvesi\u2019ne \u00e7a\u011fr\u0131lan d\u00fcnya \u00e7ap\u0131ndaki 150 giri\u015fimci aras\u0131na girdi.<\/p>\n<ul>\n<li id=\"2-baak-tapnar-8211-armut-com\">\n<h4>Ba\u015fak Ta\u015fp\u0131nar \u2013 Armut.com<\/h4>\n<\/li>\n<\/ul>\n<p>Bo\u011fazi\u00e7i \u00dcniversitesi mezunu Ba\u015fak Ta\u015fp\u0131nar, e\u011fitimine devam etmek i\u00e7in ABD\u2019ye gitti. Sonras\u0131nda Coca-Cola, Morgan Stanley gibi dev \u015firketlerde \u00e7al\u0131\u015ft\u0131 ancak 2010 y\u0131l\u0131nda o\u011flu d\u00fcnyaya geldikten sonra T\u00fcrkiye\u2019ye d\u00f6nd\u00fc.<\/p>\n<p>\u00dclkeye d\u00f6nd\u00fc\u011f\u00fcnde eve yerle\u015fme a\u015famas\u0131nda bir s\u00fcr\u00fc s\u0131k\u0131nt\u0131 \u00e7eken\u00a0<strong>Ta\u015fp\u0131nar<\/strong>, bu noktada edindi\u011fi fikirlerle armut.com\u2019un temellerini att\u0131. Hayallerinin pe\u015finden gitmesi gerekti\u011fini anlayarak ta\u015f\u0131nma s\u0131ras\u0131nda \u00e7ekti\u011fi zorluklar\u0131 f\u0131rsat olarak kulland\u0131. Giri\u015fimi ile internet aleminde h\u0131zla y\u00fckseldi.<\/p>\n<ul>\n<li id=\"3-demet-mutlu-8211-trendyol\">\n<h4>Demet Mutlu \u2013 Trendyol<\/h4>\n<\/li>\n<\/ul>\n<p>Trendyol grubunun giri\u015fimcisi, kurucusu ve CEO\u2019su olan\u00a0<strong>Demet Mutlu<\/strong>, kendi i\u015fini kurma d\u00fc\u015f\u00fcncesiyle yola \u00e7\u0131kt\u0131. 300 bin dolar sermaye evinin salonunda i\u015fe ba\u015flayan Mutlu, sitenin de\u011ferinin ilk 16 ayda 150 milyon dolara ula\u015ft\u0131\u011f\u0131n\u0131 g\u00f6rd\u00fc.<\/p>\n<p>\u00c7inli teknoloji devi Alibaba\u2019dan yat\u0131r\u0131m alan Trendyol, \u00f6nde gelen e-ticaret giri\u015fimcilerinden biri haline geldi. En iyi\u00a0<strong>kad\u0131n giri\u015fimciler<\/strong>\u00a0aras\u0131ndaki Demet Mutlu\u2019nun firmas\u0131, ciro ve b\u00fcy\u00fcme h\u0131z\u0131 a\u00e7\u0131s\u0131ndan t\u00fcm d\u00fcnyada istisnai \u00f6rnekler aras\u0131na girdi.<\/p>\n<ul>\n<li id=\"4-eren-bali-8211-udemy\">\n<h4>Eren Bali \u2013 Udemy<\/h4>\n<\/li>\n<\/ul>\n<p>6 ay i\u00e7inde 57 yat\u0131r\u0131mc\u0131 taraf\u0131ndan reddedilen fikrine s\u0131k\u0131 s\u0131k\u0131 tutunan Bali, sonunda hedefine ula\u015ft\u0131. Ancak milyonlarca insan\u0131n \u00fccretsiz ula\u015fabilece\u011fi ders i\u00e7erikleri sunma fikrini hayata ge\u00e7irmek hi\u00e7 kolay olmad\u0131.<\/p>\n<p>2017\u2019de Forbes dergisine\u00a0<strong>Vadideki T\u00fcrk<\/strong>\u00a0ba\u015fl\u0131\u011f\u0131yla kapak olan Bali, matematik ve bilgisayara olan ilgisi sayesinde kendi ba\u015far\u0131 hikayesini yaratt\u0131. Nitekim Udemy, online e\u011fitim devriminin en \u00f6nemli giri\u015fimleri aras\u0131na yerle\u015fti.<\/p>\n<ul>\n<li id=\"5-sidar-ahin-8211-peak-games\">\n<h4>Sidar \u015eahin \u2013 Peak Games<\/h4>\n<\/li>\n<\/ul>\n<p>Yerli oyun \u015firketi Peak Games, 2010 y\u0131l\u0131nda \u0130stanbul\u2019da Sidar \u015eahin taraf\u0131ndan kuruldu. Y\u0131llar i\u00e7inde T\u00fcrkiye\u2019nin yan\u0131nda d\u00fcnya mobil oyun pazar\u0131n\u0131n da \u00f6nemli oyuncular\u0131 aras\u0131na girdi. \u0130stanbul\u2019dan d\u00fcnyaya uzanan bir marka olarak dikkat \u00e7eken\u00a0<strong>Peak<\/strong>, milyonlarca kullan\u0131c\u0131ya ula\u015ft\u0131.<\/p>\n<p>2016\u2019da oyuncak \u00fcreticisi Hasbro\u2019ya a\u00e7t\u0131\u011f\u0131 dava ile g\u00fcndeme gelen giri\u015fim, 2017 y\u0131l\u0131nda anla\u015fmaya vard\u0131klar\u0131n\u0131 a\u00e7\u0131klad\u0131. Sidar \u015eahin, kendi firmas\u0131n\u0131 kurmadan \u00f6nce y\u00fcksek profilli oyun \u015firketlerini ve ba\u015far\u0131l\u0131 internet giri\u015fimlerini y\u00f6netti.<\/p>\n<ul>\n<li id=\"6-tarkan-anlar-8211-scotty\">\n<h4>Tarkan Anlar \u2013 Scotty<\/h4>\n<\/li>\n<\/ul>\n<p>Motosiklet s\u00fcr\u00fcc\u00fcleri ile \u0130stanbul\u2019un trafik derdini \u00e7\u00f6zmeyi ve h\u0131zl\u0131 bir ula\u015f\u0131m se\u00e7ene\u011fi sunmay\u0131 ama\u00e7layan Scotty, Tarkan Anlar taraf\u0131ndan kuruldu. Anlar, \u00e7ocukken okul olmad\u0131\u011f\u0131 zamanlarda esnaf babas\u0131na yard\u0131m ederek ticaret hayat\u0131na giri\u015f yapt\u0131.<\/p>\n<p>Ege \u00dcniversitesi\u2019ni kazand\u0131 ve burada \u0130\u015fletme Kul\u00fcb\u00fc\u2019n\u00fcn kurulmas\u0131n\u0131 sa\u011flayarak bir dergi \u00e7\u0131kartt\u0131. Pek \u00e7ok farkl\u0131 proje ba\u015flatan Anlar, babas\u0131n\u0131n i\u015fleri bozuldu\u011funda k\u00fc\u00e7\u00fck internet siteleri kurdu. \u0130stanbul\u2019da i\u015f yapmaya \u00e7al\u0131\u015f\u0131rken trafik sorunundan \u015fikayet eden Anlar, bu noktada motorla ta\u015f\u0131mac\u0131l\u0131k fikrine y\u00f6neldi. B\u00f6ylece\u00a0<strong>Scotty<\/strong>\u00a0yarat\u0131ld\u0131.<\/p>\n<ul>\n<li id=\"7-glhan-ertrk-akgl-8211-artge\">\n<h4>G\u00fclhan Ert\u00fcrk Akg\u00fcl \u2013 Artge<\/h4>\n<\/li>\n<\/ul>\n<p>T\u0130M-TEB\u2019in En Ba\u015far\u0131l\u0131 Kad\u0131n Giri\u015fimci \u00f6d\u00fcl\u00fcne lay\u0131k g\u00f6r\u00fclen G\u00fclhan Ert\u00fcrk Akg\u00fcl, Artge\u2019nin kurucusu. Artge; y\u00fcz-\u00f6r\u00fcnt\u00fc-imge tan\u0131ma, ileri g\u00f6r\u00fcnt\u00fc ve sinyal i\u015fleme gibi konularda %100 yerli \u00e7\u00f6z\u00fcmler \u00fcreten FaceCapt Y\u00fcz Tan\u0131ma Sistemi ile T\u00fcrkiye\u2019deki \u00f6nde gelen savunma sanayii ve bankac\u0131l\u0131k sekt\u00f6r\u00fc firmalar\u0131nda b\u00fcy\u00fck hacimli i\u015flere imza att\u0131.<\/p>\n<p>Akg\u00fcl, 1999\u2019da \u0130T\u00dc M\u00fchendislik B\u00f6l\u00fcm\u00fc\u2019nden mezun olduktan sonra \u0130stanbul \u00dcniversitesi\u2019nde MBA yapt\u0131. 2006\u2019da Siemens\u2019te \u00e7al\u0131\u015fmaya ba\u015flad\u0131 ve 11 y\u0131l burada g\u00f6rev yapt\u0131. Artge\u2019yi ise 2013\u2019de kurdu.<\/p>\n<ul>\n<li id=\"8-kerem-atay-8211-ay-yapm\">\n<h4>Kerem \u00c7atay \u2013 Ay Yap\u0131m<\/h4>\n<\/li>\n<\/ul>\n<p>Ay Yap\u0131m\u2019\u0131n kurucusu Kerem \u00c7atay da ba\u015far\u0131l\u0131 giri\u015fimciler aras\u0131nda. Bilkent \u00dcniversite\u2019den mezun olduktan sonra y\u00fcksek \u00f6\u011fretimini University of California Film &amp; Televizion program\u0131nda tamamlad\u0131.<\/p>\n<p>2005 y\u0131l\u0131nda Ay Yap\u0131m\u2019\u0131 kuran\u00a0<strong>Kerem \u00c7atay<\/strong>, Fi, \u00c7arp\u0131\u015fma, Kuzgun, Kara Para A\u015fk, Kurt Seyit ve \u015eura, Kuzey G\u00fcney, Fatmag\u00fcl\u2019\u00fcn Su\u00e7u Ne, Ezel, A\u015fk-\u0131 Memnu, Yaprak D\u00f6k\u00fcm\u00fc, \u0130\u00e7erde gibi \u00fclkenin \u00f6nde gelen dizilerine imzas\u0131n\u0131 att\u0131. Ayn\u0131 zamanda Bi K\u00fc\u00e7\u00fck Eyl\u00fcl Meselesi, Delibal gibi filmlerin yap\u0131mc\u0131l\u0131\u011f\u0131n\u0131 da \u00fcstlendi.<\/p>\n<ul>\n<li id=\"9-latife-erturul-8211-erturul-tekstil\">\n<h4>Latife Ertu\u011frul \u2013 Ertu\u011frul Tekstil<\/h4>\n<\/li>\n<\/ul>\n<p>14 ya\u015f\u0131ndayken fabrikada\u00a0ortac\u0131l\u0131k yapmaya ba\u015flayan Latife Ertu\u011frul\u2019un firmas\u0131 da ilham veren giri\u015fimcilik \u00f6rneklerinden. 2013\u2019te Latife Ertu\u011frul taraf\u0131ndan 30 m2 bir at\u00f6lye olarak kurulan Ertu\u011frul Tekstil, firman\u0131n sitesine g\u00f6re bug\u00fcn 1800m2 kapal\u0131 alanda \u00fcretim yapmaktad\u0131r.<\/p>\n<p><strong>Fason \u00fcretim<\/strong>\u00a0yaparak i\u015fe ba\u015flayan kad\u0131n giri\u015fimci, yava\u015f yava\u015f i\u015fini b\u00fcy\u00fctmeye ba\u015flad\u0131. Hayallerine ula\u015fmakta kararl\u0131 olan Ertu\u011frul, zamanla b\u00fcy\u00fck ihracatlar ve milyon dolarl\u0131k anla\u015fmalar yapan bir \u015firketin sahibi haline geldi.<\/p>\n<ul>\n<li id=\"10-cihat-dndar-8211-biota-laboratuvarlar\">\n<h4>Cihat D\u00fcndar \u2013 Biota Laboratuvarlar\u0131<\/h4>\n<\/li>\n<\/ul>\n<p>Almanya do\u011fumlu\u00a0<strong>Cihat D\u00fcndar<\/strong>, 12-13 ya\u015flar\u0131nda ya\u015fad\u0131\u011f\u0131 sivilce sorunu nedeniyle doktora gitti. Ancak doktorun s\u00f6yledi\u011fi y\u00f6ntemlere ra\u011fmen sivilce sorunundan kurtulamad\u0131. Bir g\u00fcn bal ve yo\u011furt kar\u0131\u015f\u0131m\u0131ndan olu\u015fan basit bir tarifle kar\u015f\u0131la\u015ft\u0131 ve bu sayede sorunundan kurtuldu\u011funu g\u00f6rd\u00fc. Yirmili ya\u015flar\u0131nda ise ba\u015fka bir olay ona ilham verdi.<\/p>\n<p>Askerlikte n\u00f6bet tutarken ayn\u0131 sokakta oturan bir kad\u0131n\u0131n birileriyle konu\u015furken s\u00fcrekli a\u011fz\u0131n\u0131 \u00f6rtt\u00fc\u011f\u00fcn\u00fc g\u00f6r\u00fcyordu. Bir g\u00fcn kad\u0131n\u0131n n\u00f6bet tutan askere pi\u015firdi\u011fi keteden ikram etmesiyle D\u00fcndar, b\u0131y\u0131k b\u00f6lgesinde a\u015f\u0131r\u0131 k\u0131llanma oldu\u011funu g\u00f6rd\u00fc. Bu soruna \u00e7\u00f6z\u00fcm bulunabilir mi diye \u00e7\u0131kt\u0131\u011f\u0131 yolda Biota Laboratuvarlar\u0131\u2019n\u0131 kurdu.<\/p>\n<ul>\n<li>\n<h4>Naz\u0131m Salur &amp; Serkan Boranc\u0131l\u0131 &amp; Tuncay T\u00fctek \u00a0\u2013 Getir<\/h4>\n<\/li>\n<\/ul>\n<p>Naz\u0131m Salur, Serkan Boranc\u0131l\u0131 ve Tuncay T\u00fctek taraf\u0131ndan kurulmu\u015ftur. \u015eirketin merkezi \u0130stanbul&#8217;dad\u0131r ve \u015fu anda T\u00fcrkiye&#8217;nin bir\u00e7ok b\u00fcy\u00fck \u015fehrinde hizmet vermektedir. Getir&#8217;in kurulu\u015f amac\u0131, kullan\u0131c\u0131lar\u0131n g\u00fcnl\u00fck hayatlar\u0131nda ihtiya\u00e7 duyduklar\u0131 \u00fcr\u00fcnleri h\u0131zl\u0131 ve kolay bir \u015fekilde temin etmelerine yard\u0131mc\u0131 olmakt\u0131r. Ba\u015flang\u0131\u00e7ta sadece \u0130stanbul&#8217;da faaliyet g\u00f6steren Getir, son zamanlarda b\u00fcy\u00fck yat\u0131r\u0131mlar alm\u0131\u015f ve uluslararas\u0131 geni\u015flemeye ba\u015flam\u0131\u015ft\u0131r.<\/p>\n<p>T\u00fcrkiye merkezli bir h\u0131zl\u0131 teslimat uygulamas\u0131d\u0131r. Kullan\u0131c\u0131lar, Getir mobil uygulamas\u0131n\u0131 kullanarak market ve bakkal \u00fcr\u00fcnlerini 10 dakika i\u00e7inde kap\u0131lar\u0131na getirtirler. Getir, geni\u015f bir \u00fcr\u00fcn yelpazesi sunar, \u00f6rne\u011fin temel g\u0131da maddeleri, at\u0131\u015ft\u0131rmal\u0131klar, ki\u015fisel bak\u0131m \u00fcr\u00fcnleri ve hatta \u00e7i\u00e7ek gibi. Ayr\u0131ca, kullan\u0131c\u0131lar uygulama arac\u0131l\u0131\u011f\u0131yla restoran yemeklerini de sipari\u015f edebilirler. Getir&#8217;in en b\u00fcy\u00fck avantajlar\u0131ndan biri, m\u00fc\u015fterilerine h\u0131zl\u0131 teslimat sunmas\u0131d\u0131r. Bu nedenle, insanlar\u0131n g\u00fcnl\u00fck hayatlar\u0131nda ihtiya\u00e7 duyduklar\u0131 \u015feyleri k\u0131sa s\u00fcrede elde etmelerini sa\u011flamaktad\u0131r. Getir, son y\u0131llarda b\u00fcy\u00fck bir pop\u00fclarite kazanm\u0131\u015f ve T\u00fcrkiye&#8217;de bir milyondan fazla kullan\u0131c\u0131ya sahip olmu\u015ftur.<\/p>\n<p><em>Yukar\u0131daki \u00f6rnekler aras\u0131na y\u00fczlercesi daha eklenebilir. \u00d6nemli olan \u00f6rnekler aras\u0131ndaki ortak noktalar\u0131 bulmak ve onlar\u0131 anlamakt\u0131r. \u00c7\u00fcnk\u00fc hemen hepsinde belli ba\u015fl\u0131 unsurlar \u00f6ne \u00e7\u0131kmaktad\u0131r. Olmazsa olmazlar\u0131n;<strong>\u00a0kararl\u0131l\u0131k, pes etmemek\u00a0<\/strong>ve\u00a0<strong>f\u0131rsatlar\u0131 yakalamak<\/strong>\u00a0oldu\u011fu g\u00f6r\u00fclmektedir. Bununla birlikte trendleri yakalamak ve\u00a0gelece\u011fin meslekleri\u00a0hakk\u0131ndaki g\u00fcncel bilgileri takip etmek \u00f6nem ta\u015f\u0131maktad\u0131r. B\u00f6ylelikle geli\u015fen zamanla birlikte ilerlenerek geride kalma riski ortadan kald\u0131r\u0131labilir.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00dclkemizde de \u00e7ok say\u0131da ba\u015far\u0131l\u0131 giri\u015fimcilik \u00f6rne\u011fi bulunmaktad\u0131r. Geli\u015fen teknoloji ve devlet destekli krediler gibi fakt\u00f6rler, kendi i\u015fini kurmak isteyenlere yard\u0131mc\u0131 olmakta, onlar\u0131 te\u015fvik etmektedir.\u00a0 G\u00fcn\u00fcm\u00fczde bir\u00e7ok ki\u015fi giri\u015fimci olmak istiyor ve bir\u00e7ok ba\u015far\u0131l\u0131 giri\u015fimci \u00f6rnekleri de onlara ilham veriyor. T\u00fcrkiye&#8217;deki bir\u00e7ok ba\u015far\u0131l\u0131 giri\u015fimcilik \u00f6rne\u011fi bulunmaktad\u0131r. \u0130\u015fte baz\u0131 \u00f6rnekler: Nevzat Ayd\u0131n \u2013 Yemek Sepeti 2015\u2019te [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-3180","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/3180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3180"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/3180\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}