{"id":4667,"date":"2024-04-27T21:42:10","date_gmt":"2024-04-27T18:42:10","guid":{"rendered":"https:\/\/teknolojist.net\/?p=4667"},"modified":"2024-04-27T21:42:10","modified_gmt":"2024-04-27T18:42:10","slug":"getir-n11i-satma-plani-mi-yapiyor","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=4667","title":{"rendered":"Getir, n11’i satma plan\u0131 m\u0131 yap\u0131yor?"},"content":{"rendered":"

T\u00fcrkiye’nin \u00f6nde gelen h\u0131zl\u0131 teslimat \u015firketi Getir, son d\u00f6nemde \u00e7alkant\u0131l\u0131 s\u00fcre\u00e7ten ge\u00e7iyor. Pandemi d\u00f6neminde h\u0131zl\u0131 b\u00fcy\u00fcme yakalayan \u015firket, son zamanlarda ise finansal zorluklarla kar\u015f\u0131 kar\u015f\u0131ya.<\/p>\n

Ge\u00e7en y\u0131l sat\u0131n ald\u0131\u011f\u0131 online al\u0131\u015fveri\u015f platformu n11’i satmay\u0131 planl\u0131yor. Getir’in k\u00fcresel pazarlardaki stratejisinde k\u00f6kl\u00fc de\u011fi\u015fime n11’in sat\u0131\u015f\u0131 i\u015faret ediyor olabilir mi?<\/p>\n

Getir’in De\u011fi\u015fen Pazar Ko\u015fullar\u0131<\/strong>na Tepkisi<\/h3>\n

Pandemi, t\u00fcm d\u00fcnyay\u0131 oldu\u011fu gibi al\u0131\u015fveri\u015f al\u0131\u015fkanl\u0131klar\u0131n\u0131 da d\u00f6n\u00fc\u015ft\u00fcrd\u00fc. \u0130nsanlar evden \u00e7\u0131kmak yerine online al\u0131\u015fveri\u015fe y\u00f6neldi ve bu durum h\u0131zl\u0131 teslimat sekt\u00f6r\u00fcn\u00fcn alt\u0131n \u00e7a\u011f\u0131n\u0131 ya\u015famas\u0131na neden oldu. Getir de bu trendden en fazla faydalanan \u015firketlerden biri oldu.<\/p>\n

Pandeminin etkisi azald\u0131k\u00e7a ve insanlar tekrar fiziksel ma\u011fazalara y\u00f6neldik\u00e7e, Getir’in de kar marjlar\u0131 d\u00fc\u015fmeye ba\u015flad\u0131. \u00d6zellikle Bat\u0131 Avrupa ve ABD gibi pazarlarda y\u00fcksek operasyon maliyetleri ve rekabetin artmas\u0131, \u015firketin finansal dengesini olumsuz etkiledi. Getir’i yat\u0131r\u0131mc\u0131lar\u0131 ile yeni stratejiler \u00fczerinde \u00e7al\u0131\u015fmaya itti ve n11 gibi de\u011ferli varl\u0131klar\u0131n\u0131 satma fikri ortaya \u00e7\u0131kt\u0131.<\/p>\n

Getir’in Global Pazarda Yeniden Yap\u0131lanmas\u0131<\/strong><\/h3>\n

Getir, ge\u00e7ti\u011fimiz y\u0131l Fransa, \u0130talya, \u0130spanya ve Portekiz pazarlar\u0131ndan \u00e7ekilmi\u015f ve bu hamle yat\u0131r\u0131mc\u0131lar\u0131 taraf\u0131ndan da memnuniyetle kar\u015f\u0131lanm\u0131\u015ft\u0131. \u015eirket, \u015fimdi de di\u011fer baz\u0131 uluslararas\u0131 pazarlardan \u00e7ekilme planlar\u0131 yap\u0131yor. \u00d6zellikle Almanya’daki Gorillas’\u0131n sat\u0131\u015f\u0131 ve 1.800 \u00e7al\u0131\u015fan\u0131n i\u015ften \u00e7\u0131kar\u0131lmas\u0131 g\u00fcndeme bomba gibi d\u00fc\u015ft\u00fc.<\/p>\n

Getir’in k\u00fcresel pazarlardaki odak noktas\u0131n\u0131 T\u00fcrkiye ve ABD gibi ana pazarlara ve daha karl\u0131 operasyonlara \u00e7evirmek istedi\u011fini g\u00f6steriyor. FreshDirect gibi di\u011fer b\u00fcy\u00fck yat\u0131r\u0131mlar\u0131n da sat\u0131\u015f listesinde yer almas\u0131, \u015firketin k\u00fcresel pazardaki varl\u0131\u011f\u0131n\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde k\u00fc\u00e7\u00fcltmeye haz\u0131r oldu\u011funu g\u00f6steriyor.<\/p>\n

\"getir<\/p>\n

Getir’in n11’i Satma Karar\u0131<\/strong>n\u0131n Nedenleri Nedir?<\/h3>\n

Getir’in n11’i satma plan\u0131 arkas\u0131nda yatan temel sebepler \u015funlard\u0131r:<\/p>\n

    \n
  • Finansal Dengeyi Sa\u011flamak<\/strong>: Pandemi sonras\u0131 de\u011fi\u015fen t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131 ve fiziksel ma\u011fazalara d\u00f6n\u00fc\u015f, online platformlardan elde edilen gelirlerde d\u00fc\u015f\u00fc\u015fe neden oldu. n11’i satarak Getir, maliyetlerini d\u00fc\u015f\u00fcrmeyi ve finansal dengesini sa\u011flamay\u0131 hedefliyor.<\/li>\n
  • Kar Marjlar\u0131n\u0131 \u0130yile\u015ftirmek<\/strong>: \u00d6zellikle Bat\u0131 Avrupa ve ABD gibi pazarlarda y\u00fcksek operasyon maliyetleri, Getir’in kar marjlar\u0131n\u0131 d\u00fc\u015f\u00fcrd\u00fc. n11’i satarak bu maliyetlerden kurtulmak ve kar marjlar\u0131n\u0131 iyile\u015ftirmek \u015firketin \u00f6ncelikli hedeflerinden biri.<\/li>\n
  • Ana Pazarlara Odaklanmak<\/strong>: Getir, k\u00fcresel pazardaki varl\u0131\u011f\u0131n\u0131 k\u00fc\u00e7\u00fclterek ve ana pazarlar\u0131na odaklanarak daha s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme stratejisi izlemeyi ama\u00e7l\u0131yor.<\/li>\n<\/ul>\n

    Getir’in N11 \u00c7al\u0131\u015fanlar\u0131na Etkisi<\/strong><\/h3>\n

    Getir’in n11’i satma ve di\u011fer pazarlardan \u00e7ekilme planlar\u0131, \u015firketin \u00e7al\u0131\u015fanlar\u0131n\u0131 da do\u011frudan etkileyecek. \u00d6zellikle Almanya’daki Gorillas’\u0131n sat\u0131\u015f\u0131 sonucunda 1.800 \u00e7al\u0131\u015fan\u0131n i\u015ften \u00e7\u0131kar\u0131lmas\u0131 bekleniyor. Getir’in yeniden yap\u0131land\u0131rma s\u00fcrecinin par\u00e7as\u0131 olarak de\u011ferlendiriliyor.<\/p>\n

    Getir’in n11’i satma ve k\u00fcresel pazardaki varl\u0131\u011f\u0131n\u0131 k\u00fc\u00e7\u00fcltme planlar\u0131, \u015firketin gelece\u011fi i\u00e7in kritik d\u00f6n\u00fcm noktas\u0131 olabilir. Getir’in finansal zorluklar\u0131 a\u015fmas\u0131na ve daha s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme yolu bulmas\u0131na yard\u0131mc\u0131 olabilir. Ancak bu de\u011fi\u015fimin \u015firketin \u00e7al\u0131\u015fanlar\u0131 ve global pazarlardaki konumu \u00fczerinde \u00f6nemli etkisi olmas\u0131 da ka\u00e7\u0131n\u0131lmaz.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Finansal zorluklar\u0131 a\u015fmak i\u00e7in Getir, \u015fa\u015f\u0131rt\u0131c\u0131 ad\u0131m atmaya haz\u0131rlan\u0131yor: \u0130\u015fte detaylar…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-4667","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/4667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4667"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/4667\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}