{"id":8929,"date":"2025-02-21T09:04:11","date_gmt":"2024-02-11T22:11:59","guid":{"rendered":"https:\/\/reelsindir.net\/?p=758"},"modified":"2025-02-21T09:04:11","modified_gmt":"2024-02-11T22:11:59","slug":"gorevlerinizde-basariya-ulasmanizi-saglayacak-5-strateji","status":"publish","type":"post","link":"https:\/\/mehmetabaci.tr\/?p=8929","title":{"rendered":"G\u00f6revlerinizde ba\u015far\u0131ya ula\u015fman\u0131z\u0131 sa\u011flayacak 5 strateji"},"content":{"rendered":"

M\u00fc\u015fteriler g\u00fcn\u00fcm\u00fczde \u015firketlere y\u00f6nelik ku\u015fkular ya\u015famaktad\u0131rlar ve yap\u0131lan ara\u015ft\u0131rmaya g\u00f6re m\u00fc\u015fterilerin %90\u2019n\u0131 markalar\u0131n sosyal olaylardaki reflekslerine g\u00f6re marka tercihini yap\u0131yor.\u00a0<\/span>\u201cNedenler\u201d \u015firketler i\u00e7in asl\u0131nda iyidir: \u015eirketler kardan \u00f6nce amaca odaklan\u0131rsa daha mutlu \u00e7al\u0131\u015fanlar yaratmay\u0131 sa\u011flar \u00e7\u00fcnk\u00fc bu, \u00e7al\u0131\u015fanlar\u0131n da \u00fcr\u00fcnlerini almaya te\u015fvik etme k\u00fclt\u00fcr\u00fc yarat\u0131r.<\/p><\/blockquote>\n

\u00d6rnek olarak \u201cLife is Good \u201d \u015firketinin her bir ti\u015f\u00f6rt\u00fcn sat\u0131\u015f\u0131ndan elde edilecek \u00fccretin 10 cent\u2019ini ihtiyac\u0131 olan \u00e7ocuklar i\u00e7in ay\u0131rma gelene\u011fi verilebilir. Marka bunun kendisi i\u00e7in olumlu bir hava yarataca\u011f\u0131n\u0131 biliyor. Bu kampanya ile marka toplum g\u00f6z\u00fcnde kendine daha farkl\u0131 k\u0131lar.<\/p>\n

Her bir iyilik kampanyas\u0131 yap\u0131ld\u0131\u011f\u0131nda \u015firket bu kampanyalara kat\u0131larak yap\u0131lacak yard\u0131mlar\u0131n miktar\u0131n\u0131 artt\u0131rmaya \u00e7al\u0131\u015f\u0131yor.<\/p>\n

Life is Good \u015firketinin bu kampanyalara olan yakla\u015f\u0131m\u0131nda ki g\u00f6revleri b\u00fcy\u00fcmek isteyen di\u011fer \u015firketlere de \u00f6rnek temsil etmektedir. Giri\u015fimciler i\u00e7in bir i\u015f plan\u0131 olu\u015fturman\u0131n ve misyon yaratman\u0131n tam zaman\u0131.<\/p>\n

\u0130\u015fte dikkat etmeniz gerekenler:<\/h3>\n

1- G\u00f6revi kabul edin<\/strong><\/h4>\n

Alberta \u00dcniversitesi\u2019nin yapt\u0131\u011f\u0131 \u00e7al\u0131\u015fmalar sonucu, i\u015flerini ciddiye alan \u00e7al\u0131\u015fanlar\u0131n %60\u2019\u0131 i\u015f yerine devams\u0131zl\u0131\u011f\u0131 azaltt\u0131\u011f\u0131n\u0131 ve i\u015f yerlerinin %75\u2019inin cirolar\u0131n\u0131 artt\u0131rd\u0131\u011f\u0131 g\u00f6r\u00fclm\u00fc\u015ft\u00fcr.<\/p>\n

\u00c7al\u0131\u015fanlar mutlu oldu\u011funda ise bu i\u015f yerlerinin m\u00fc\u015fteri oran\u0131 %18 artmaktad\u0131r.<\/p>\n

Yap\u0131lan ara\u015ft\u0131rmalar da \u015firketlerde \u00e7al\u0131\u015fanlar\u0131n g\u00f6revlerini benimsemesi ve bunun sonucunda \u015firketin b\u00fcy\u00fcmesinin temeli \u015firketin misyonundan ge\u00e7mektedir. Bu y\u00fczden \u015firketlerin misyonlar\u0131n\u0131 iyi belirlemeleri gerekmektedir.<\/p>\n

2- Egonuzdan kurtulun<\/strong><\/h4>\n

openNest \u015firketi kendisini; \u015f\u00fckran, empati, \u015fefkatl\u0131k, d\u00fcr\u00fcstl\u00fck ve g\u00fcvenlik konular\u0131na \u00e7ok \u00f6nem veren bir kurum olarak tan\u0131ml\u0131yor. Bu ba\u015fl\u0131klar do\u011frultusunda yapt\u0131klar\u0131 \u00e7al\u0131\u015fmalarla beraber \u00e7al\u0131\u015fanlar\u0131n\u0131n m\u00fc\u015fteri etkile\u015fimleri ve y\u00f6netilebilir bir \u015firket olma yolunda ba\u015far\u0131ya ula\u015ft\u0131klar\u0131n\u0131 belirtti. \u015eirkete g\u00f6re ba\u015far\u0131 g\u00f6receli bir \u015feydir ve bu ancak bir ekip \u00e7al\u0131\u015fmas\u0131yla ortaya \u00e7\u0131kabilir. Kar sadece ba\u015far\u0131 i\u015fareti de\u011fil bu y\u00fczden egolar\u0131 bir kenara koymak gerekti\u011fini ve egolar\u0131n i\u015f s\u00fcre\u00e7lerini engellemesine izin verilmemesi gerekti\u011fini vurguluyorlar.<\/p>\n

3- Neyi ve ni\u00e7ini tan\u0131mlay\u0131n<\/strong><\/h4>\n

\u0130nsanlar her g\u00fcn yeni m\u00fc\u015fteri, yeni anla\u015fma ve yeni personel al\u0131m\u0131 gibi i\u015fleri halletmeye \u00e7al\u0131\u015f\u0131r. B\u00fcy\u00fck resme odaklanma ve bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131 \u201cni\u00e7in\u201d \u00fczerine kayd\u0131rma yerine ba\u015fka i\u015flere yo\u011funla\u015f\u0131l\u0131yor.<\/p>\n

Amac\u0131n\u0131z\u0131 ve ba\u015far\u0131y\u0131 tan\u0131mlamak i\u00e7in kendinize; \u2018Neden bunu yap\u0131yoruz? Bu benim i\u00e7in neden \u00f6nemli?\u2019 Bir g\u00f6revi se\u00e7erken veya g\u00f6revinizle ile ilgili \u00f6nemli bir karar\u0131 vermeden \u00f6nce bu se\u00e7imlerinizin yarataca\u011f\u0131 sonu\u00e7lar\u0131 tespit etmeye \u00e7al\u0131\u015f\u0131n. Sorular sorarak kendinize en iyi yol haritas\u0131n\u0131 sebep ve sonu\u00e7lar\u0131yla beraber \u00e7\u0131karmaya \u00e7al\u0131\u015f\u0131n.<\/p>\n

4- G\u00f6revlerinizi se\u00e7erken kabiliyetinize g\u00f6re se\u00e7im yap\u0131n<\/strong><\/h4>\n

Sadece gelir i\u00e7in m\u00fc\u015fteri eklemekten ka\u00e7\u0131n\u0131n. Kendi \u00fcr\u00fcn ve hizmetlerinize g\u00fcvendi\u011finizden emin olun. Sadece zeki olduklar\u0131 i\u00e7in ki\u015fileri i\u015fe almay\u0131n. Yapt\u0131\u011f\u0131n\u0131z i\u015fe g\u00f6re en iyi verimi alaca\u011f\u0131n\u0131z ki\u015fileri se\u00e7melisiniz.<\/p>\n

Ortakl\u0131\u011f\u0131n\u0131z, m\u00fc\u015fterilerinizle de\u011ferlenir. E\u011fer i\u015finiz m\u00fc\u015fteri odakl\u0131 bir organizasyon ise m\u00fc\u015fterileriniz i\u00e7in en do\u011fru olan\u0131 se\u00e7melisiniz ve misyonunuzu da m\u00fc\u015fterilerinizin istekleri do\u011frultusunda olu\u015fturmal\u0131s\u0131n\u0131z. Ve alaca\u011f\u0131n\u0131z her bir kararda misyonunuza ba\u011fl\u0131 kalmal\u0131s\u0131n\u0131z. Misyonunuz size bir yol g\u00f6sterici olarak \u00e7al\u0131\u015fanlar\u0131n\u0131z\u0131n ve m\u00fc\u015fterilerinizin memnuniyetini artt\u0131rman\u0131zda yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n

5- Kendi \u00e7\u0131karlar\u0131n\u0131z\u0131 unutun<\/strong><\/h4>\n

\u015eirket liderlerinin en \u00f6nemli g\u00f6revi \u015firketin ama\u00e7 ve misyonunu korumakt\u0131r. \u00c7al\u0131\u015fanlar ve m\u00fc\u015fteriler \u015firketin samimiyetsizli\u011fini \u00f6l\u00e7mede \u00e7ok iyidirler o y\u00fczden onlar\u0131 kand\u0131ramazs\u0131n\u0131z sadece kendinizi kand\u0131rabilirsiniz. Bu y\u00fczden \u015firketler ama\u00e7lar \u00fczerine odaklanmaya \u00e7al\u0131\u015farak daha ak\u0131\u015fkan olmay\u0131 sa\u011flarlar.<\/p>\n

E\u011fer \u00fczerinde odakland\u0131\u011f\u0131n\u0131z model i\u015fletmenize negatif etkilere sebep oluyorsa bu uzun s\u00fcre\u00e7te \u015firketinize daha \u00e7ok zarar verecektir. Ama\u00e7lar\u0131n\u0131za odaklan\u0131rken ki\u015fisel \u00e7\u0131karlar\u0131n\u0131zdan uzak durmal\u0131s\u0131n\u0131z ve \u015firketiniz i\u00e7in en do\u011fru olan model \u00fczerinde odaklanmal\u0131 ve \u00e7al\u0131\u015fmal\u0131s\u0131n\u0131z.<\/p>\n

TOMS ayakkab\u0131 firmas\u0131n\u0131 buna iyi \u00f6rnektir. TOMS firmas\u0131 her bir \u00e7ift ayakkab\u0131 satt\u0131\u011f\u0131nda ayn\u0131 zaman da \u00e7ocuklar i\u00e7in bir \u00e7iftini \u00fccretsiz verme politikas\u0131 izlemi\u015ftir. \u015eirketin CEO\u2019su bu sosyal sorumluluk politikas\u0131 ile beraber \u015firketin dikkat \u00e7ekmesine yard\u0131mc\u0131 olmu\u015ftur ve \u015firketin m\u00fckemmel ba\u015far\u0131lar elde etmesini sa\u011flam\u0131\u015ft\u0131r.<\/p>\n

Sadece Toms de\u011fil, bu firma gibi benzer sosyal sorumluluk projesi y\u00fcr\u00fcten Chobani ve Life is Good \u015firketleri de benzer kampanyalarla \u015firketlerinin ba\u015far\u0131lar\u0131n\u0131 artt\u0131rmay\u0131 ba\u015fard\u0131lar. Sizde \u015firketiniz i\u00e7in bir plan ve misyon olu\u015fturup buna sad\u0131k kalarak giri\u015fiminizi \u00e7ok daha iyi yerlere ta\u015f\u0131yabilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"

M\u00fc\u015fteriler g\u00fcn\u00fcm\u00fczde \u015firketlere y\u00f6nelik ku\u015fkular ya\u015famaktad\u0131rlar ve yap\u0131lan ara\u015ft\u0131rmaya g\u00f6re m\u00fc\u015fterilerin %90\u2019n\u0131 markalar\u0131n sosyal olaylardaki reflekslerine g\u00f6re marka tercihini yap\u0131yor.\u00a0\u201cNedenler\u201d \u015firketler i\u00e7in asl\u0131nda iyidir: \u015eirketler kardan \u00f6nce amaca odaklan\u0131rsa daha mutlu \u00e7al\u0131\u015fanlar yaratmay\u0131 sa\u011flar \u00e7\u00fcnk\u00fc bu, \u00e7al\u0131\u015fanlar\u0131n da \u00fcr\u00fcnlerini almaya te\u015fvik etme k\u00fclt\u00fcr\u00fc yarat\u0131r. \u00d6rnek olarak \u201cLife is Good \u201d \u015firketinin her bir ti\u015f\u00f6rt\u00fcn sat\u0131\u015f\u0131ndan […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-8929","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/8929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8929"}],"version-history":[{"count":0,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=\/wp\/v2\/posts\/8929\/revisions"}],"wp:attachment":[{"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mehmetabaci.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}